C4 Global Communications
January 29, 2013

C4 Global Communications
Santa Monica, CA

Great Plains Conservation’s Zarafa Camp, Botswana, awarded top honors, winning four Best Safari Destination Awards from The Robb Report, Relais & Châteaux, Forbes and Andrew Harper’s Hideaway Report

Located in Botswana’s iconic Selinda Reserve, Zarafa Camp has received much recognition over the years since Dereck and Beverly Joubert founded and built the perfect safari camp.

In March 2012, The Robb Report selected Zarafa Camp for its Robb Report 100 issue, which recognizes the world’s most exclusive resorts, citing the “intimate four–tent camp” setting and “bedrooms [that] overlook a lagoon teeming with hippos and elephants.” Editor Bruce Wallin said, “Zarafa Camp is one of those rare places that perfectly blends luxury and adventure.”

Andrew Harper’s Hideaway Report selected Zarafa Camp to receive one of its 2013 Grand Awards. Andrew Harper writes, “Zarafa is an idyllic camp, with delicious food and superior service. And with a maximum of eight guests, it provides a unique and semi–private safari experience.”

In Fall 2012, Relais & Châteaux added Zarafa Camp – the first Botswana property in its membership. Zarafa personifies the R&C 5C’s ethos of Calm, Charm, Character, Courtesy and Cuisine. They note the variety of game watching: buffalo, cheetahs, leopards, giraffes, and antelopes thrive on the private reserve — “Animals such as you have never seen before, everywhere you look.”

Gary Walther, The Hotel Detective on Forbes.com, named Zarafa Camp as one of “The Hotel Detective’s Top 10 Luxury Hotel Rooms of 2012.” He says: “Owners Beverly and Dereck Joubert, famed wildlife photographers and conservationist crusaders, have made Zarafa a case study in green, proof that sybaritic and sustainable can go hand–in–hand.”


“The continued success of Zarafa Camp is due to the great staff. You can build a beautiful camp but without the teamwork and excellent cuisine and unique skills of the guides, it is a shell. At Great Plains Conservation our staff treat guests as if they are being welcomed back home. The guides are among the most experienced in Botswana, specializing in photography, bird watching, and are real storytellers from experience. We hand made this camp, from design up, and created the Selinda Reserve itself, taking it from a hunting area to a completely photographic one and seen the wildlife grow back in again. Each award we receive recognizes Zarafa Camp as a unique experience for our guests but is really an endorsement of our conservation work,” says National Geographic Explorer, wildlife filmmaker and CEO of Great Plains Conservation, Dereck Joubert.

View of Zarafa Camp from the Selinda Spillway. Photo by Beverly Joubert.

One of the camp’s luxurious bedrooms. Photo by Beverly Joubert.

Zarafa Camp is known for its service and hospitality. Photo by Beverly Joubert.

Zarafa Camp
Zarafa Camp is an intimate, four-roomed luxury tented camp located on the 350,000-acre Selinda Reserve in northern Botswana. This camp has one of the most spectacular sites in southern Africa, overlooking the beautiful flood plains of the Zibadianja Lagoon. Zarafa Camp was designed for a perfect safari experience, with exclusivity and privacy at its core. Wildlife is abundant in the area, and lions, elephants, leopards, buffalo, giraffe and zebras can be seen year-round.

Great Plains Conservation
Great Plains Conservation saves wild tracts of land and endangered species, and generates much needed revenue for local communities, helping them care for their natural and wildlife resources. It specializes in enhancing habitats as well as creating premier class safari experiences for guests who want to understand Africa a little better, experience it at a more meaningful level and be exposed to experts in the field. Great Plains Conservation’s projects in Botswana and Kenya focus on providing guests with an exclusive experience through a strong commitment to a low environmental impact, high value safari that is environmentally and financially sustainable to the benefit of communities and conservation. Our efforts at Great Plains Conservation continue to be recognized by leading travel publications and organizations: Great Plains Conservation is a recipient of the World Responsible Tourism Award and featured in leading publications such at Condé Nast Traveler, Town & Country, Robb Report, Travel & Leisure and the annual Good Safari Guide Awards.

Press Contact: Caroline Graham, C4 Global Communications
caroline@c4global.com | 310.899.2727 | www.c4global.com